Cloud Agents Bring Personalization for the User

ReadWriteWeb’s Sarah Perez blogged about a new Twitter app called Twitchboard in her blog post, The Rise of Cloud Agents.   The uniqueness of Twitchboard stems from its ability to tie together different services on the social web and automates their interactions.

What’s so fascinating to me is not the application Twitchboard, as I haven’t even tried it, but the concept ad ideal of the cloud agent.  Which is term that is ahybrid of two terms – cloud computing and intelligent agent.

After reading Tom Carroll’s comment on the post:

This is just another step toward the cognative economy. The services we see to day are providing the foundation of integrated behaviors. Eventually these cloud agents will mature from simple integration services to complex filters and autonomous extensions of our public persona.

I began to see Twitchboard for more than what is was and more for what it represeneted.  Here is my comment:

I haven’t tried Twitchboard. But, I wanted to comment because I don’t believe the hype is actually for the application (Twitchboard), than it is for the concept of the application – and what the future holds for social network’s connectivity and relevancy. I believe that Twitchboard and similar applications are headed in the direction of personalized service for the user. Service that is centered around context and the user and not the application or the social network. Only time will tell….

What do you think?  I think cloud agents will be a part of web 3.0 in a big way.  Not to say cloud agents Are web 3.0, but only that they will play a part in its functionality and relevance to the user.

What are your thoughts?

The Rise of Cloud Agents – ReadWriteWeb.


User-Centered Innovation: New Business Model???

Trochim and Donnelly  authors of The Research Method Knowledge Base defines deductive and inductive reasoning as “reasoning that woks from the more general to the more specific (deductive), and “reasoning that works the other way, moving from specific observations to broader generalizations and theories.

When applied to the process of information systems development, inductive reasoning is utilized during a process of systems development called user-centered development.  User-centered development is a development process based on focusing on the needs of the users as opposed to the “thing” being developed.  Ongoing belief by researchers is that if the user-requirements or needs are identified and met, then the product or service is applicable to broader spectrum of user. User-centered development can be used during software development, information system development, or even product development.

Nude No More!

Threadless: Nude No More!

Threadless, a Web 2.0 company that was built upon the concept of user-centered design. This concept goes against the traditional business model where companies make the product and customers buy it. The basis of user-centered innovation is active participation of the user in the development of products and services. This active role of the user is one in which the user of products are able to develop what they need for themselves.  The platform for innovation is provided by a host, who then manufactures and distributes the product.

In the case of Threadless the users are the community of designers who submit their ideas for t-shrts and then vote on the one they like best.  Threadless owners Jake Nikell and Eric Von Hipple provide the platform (Threadless) for the development of the user’s ideas. (For more Threadless info read Inc. Magazine’s article on the company).

Another such company RYZ is a community driven high-end sneaker company based in Portland, Oregon. RYZ’s business model relies solely on the Internet for design, marketing, and sales of all or their sneakers.
RYZ lets you download the sneaker template and design everything from the inside and outside panels to the tongue, footbed, heel and outer sole. The designs are then posted online where designers may use social networks like MySpace and Facebook Viewers must then vote for their favorites design. The design with the highest amount of votes are produced by RYZ, and the designer will get $1,000 plus 1 percent royalties.

Companies such as Threadless and RYZ are honing in on user-centered innovation, by capitalizing on web 2.0 collaborative applications and making tons of money while doing so.  Is user-center design a new business model?   It will be interesting to watch this concept develop in the new future.

Check out this RYZ Video

Vodpod videos no longer available.